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Location, Location, Location

When you start a new bookstore, the location you choose is key. Is there parking easily available near the entrance? Are there other thriving businesses nearby that will generate traffic? Is there competition? Are the people who frequent the area likely to be interested in spending time in a bookstore?

To make it easy for visitors to find you be sure that you are in an area with high visibility.

#AudienceEngagement #Blog

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